From analysis to architecture.

Brand Strategy / Visual Identity / Messaging

The architectural firm Inobi were becoming entrenched in a position that did not allow their true identity to come to the fore.

Generally, architectural firms are profiled within analysis or form and design. Inobi has been widely regarded as a specialist know-how and analytics firm, skilled in the development of early-stage initiatives and related analytical methods.

There are several other players that are also experts in this field, but what makes Inobi stand out is the ability to also implement analyses and strategies all the way through to the finished construction, including form and design.

The time had come for a new and clearer identity:
From analysis to architecture.